CND

hbs-cnd

Founded in 1979 and based in Vista, CA, CND (Creative Nail Design, Inc.) is the global leader in professional nail, hand and foot beauty – including CND Shellac™, the Original Power Polish™. Deeply committed to advancing the nail care industry, CND devotes significant time and resources to product research and development, education and customer support. CND is an industry-leading advocate for the role of nail care in personal beauty and fashion.

Misson

For CND to be valued globally by the Beauty Professional and their clients as THE resource for innovative and reliable nail products and services.

We’ve developed professional products and services since 1979. We expand the promise and possibility of beauty for hands and feet! We aim to provide the salon and spa professional with everything they need for the highest-quality nail services. This includes products, services, education, and support. We’ve been pursuing this goal with unwavering commitment for over thirty years, and we’ve been proud to have revolutionized the nail industry in the process.

Each of our products is meticulously researched and tested before it ever reaches the customer. We have our own state-of-the-art laboratory and the scientific and technological know-how to engineer the exact products that professionals want and need. Once these products and services are in their hands, CND continues to offer support, education, and inspiration.

Heritage

Who would have thought the nail care industry’s most innovative company would get its start with a chance discovery in a dentist’s office? That’s where Dr. Stuart Nordstrom, a practicing dentist, got the idea for a new nail enhancement product: A patient remarked that the material used to prepare temporary caps smelled like the material used to sculpt porcelain nails. The result was SolarNail™ Liquid, the industry’s first-ever monomer formulation for greater nail strength and flexibility—and the first product to deliver natural, non-yellowing nail color. SolarNail was a transformative event. It changed the future of the nail industry. It changed the future of the Nordstrom family. And they, together with a growing team of passionate professionals, have continued to change the industry ever since.

Leadership

CND’s leadership team exemplifies the company’s core values and is inspired daily by our customer – the beauty professional.

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