Phyto’s story began 60 years ago in the countryside of Southern France. Legendary hair stylist, Patrick Alès, had a vision of creating plant-based haircare products using environmentally conscious methods. By harnessing the power of plants and testing numerous formulas in his own salon, he developed what is now a world-renowned haircare line. His extensive range of treatments and styling products target all hair types, providing complete protection with botanical remedies. Eco-friendly packaging for each product is Phyto’s winning, finishing touch.